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Direct Marketing Services The right message, to the right member, at the right time. This is our strategy to help your credit union take an effective, creative approach to your marketing efforts. Our goal is to help your credit union create opportunities that engage members and develop deeper member relationships. Our focus is on obtaining bottom line results from those relationships, with effective use of data.
We will extract and leverage your credit union's data to accomplish your business objectives with personalized marketing - from direct mail to email blasts. Personalized marketing allows your credit union to better understand your members through research, and then refine the message to increase its relevance to your members. The message is sent to the member at the right time when he or she is most likely to respond, improving your member relationships and getting real results!
Direct Marketing Services also helps credit unions target messages with opt-in email and e-newsletter marketing programs. Our Service Representatives will work with you, sharing ideas on how to collect email addresses, create creative, personalized messages, add your brand to e-marketing, and track responses.
We also offer the services you have come to rely on, from newsletters and compliance materials, to complete printing services, including large format printing for custom posters and signs!
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Personalized, targeted marketing gets results!
Increases qualified fields!
Increases loan revenue and product penetration!
Increases direct mail response rate from typical average of 1-3% to above 10%!
Leverages member data for maximum results!
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